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SOLUTIONS
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Government
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Media
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- Issues / Crisis Management
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Government Relations
Policy Analysis - Mark provides an informed analysis and an
'early warning system' for developments in government that are likely
to affect your interests. He can help you avoid potential obstacles and
capitalise on opportunities.
Procedural
Advice - Need to better understand the way things happen in the
political and parliamentary process and why? Mark
can explain it to you.
Strategic
Planning - Once the government factor of your business
plan has been analysed, Mark works with you to develop innovative
strategies for dealing with government, as well as key messages,
tactical approaches, and a flexible plan of action.
Strategic
Communications - Mark can research and advise on the preparation
all of your written communications with government, from executive
summaries to detailed briefs, from correspondence to complex
submissions, from comments on regulatory change to newly crafted
regulatory frameworks.
Intelligence
- Mark's comprehensive network of contacts across all levels of
politics and bureaucracy serve to compliment his insight into your
issue.
Advocacy
/ Access - You are your own best advocate on your issue,
however, it is unlikely that your understanding of the political
process will be on par with Mark's. He knows who to talk to about
your issue, their strengths, limitations and demands, and more
importantly how to get access to them.
Monitoring
- Mark's monitoring of issues serves to support your existing strategic
plans. His service is focused to cover only what you need to know about
the actions of the federal government, bureaucracy and others relevant
to your issue.
Witness
Preparation - Appearing before committees of the Parliament can
be a daunting experience. Mark has extensive experience in the
parliamentary committee process and can advice on tactics and assist
withness preparation.
Media
Relations
Strategic
Planning - Mark can help you develop a media strategy that will
deliver successful and proactive media coverage of your issue.
Strategy
Implementation - Once your strategy has been developed it needs
implementation. Mark can either implement the strategy he has
helped develop or teach you how to do it.
Introductions
- Mark has an extensive network of media contacts across Australia and
internationally. Mark can arrange introductions for you to
some of Australia's leading journalists, editors and producers to help
you with effective media relations.
Issues
/ Crisis Management - Organisations and individuals need to know
how to respond to a crisis or emergency. Few can rival Mark's
experience in managing some of Australia's biggest issues and crises in
a proactive manner. Mark can either act on your behalf or help
you understand the processes and procedures involved in preparing for,
and responding to, a diverse range of media crises.
Release
Writing - Don't have the time, or experience, to write a media
release that will do justice to your issue? Mark can write your
release or help you with your draft.
Media
Training - Mark practices what he preaches. He's been helping
people talk to the media for years. Mark's technicques are
proven; he's trained politicians, diplomats, bureacrats, military
personel, business people, sportsmen and women, and not for profit
groups.
Monitoring
- Need advice on cost-effective media monitoring strategies.
Whether it's monitoring a particular issue or an area of interest, Mark
can help.
Evaluation
/ Audit - By supplementing your existing strategic plans Mark
can provide an objective perspective to help focus your plan and
position your message. He will tell you what he believes you are doing
right, what you may be doing wrong and recommend ways of improving your
public affairs impact.
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Mark's experience gets
results because he has:
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- a sound working knowledge
of the political, policy and legislative process;
- firsthand experience of
how the Federal bureaucracy works, their role and advice to government;
and
- extensive
exposure to the Federal Parliamentary Press Gallery and know-how to
exploit the strengths, limitations and demands of the media.
- a comprehensive network
of contacts across all levels of politics, bureaucracy and media
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Mark's
skills have allowed clients he has worked with gain a unique insight
into the workings of Australia’s Federal Parliament, Government
bureaucracy, and the Australian media. |
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