Mark Croxford Government & Media Relations

Advice - Acumen - Access - Action
		helping businesses work effectively with government and media to get outcomes that are good for their business

Who is Mark Croxford? Contact Mark Croxford Ask Mark Croxford a question Sunday TV

See How Easily You Can Work Effectively With Government & Media

You will be amazed just how wide the doors of government, bureaucracy, media, business and community
open to those who practice effective government and media relations.

Government Relations

Media Relations

Policy Analysis - Mark Croxford can provide an informed analysis and an 'early warning system' for developments in government that are likely to affect your interests. He can help you avoid potential obstacles and capitalise on opportunities.

Strategic Planning - Mark Croxford can help you develop a media strategy that will deliver successful and proactive media coverage of your issue.

Procedural Advice - Need to better understand the way things happen in the political and parliamentary process and why? Mark can explain it to you.

Strategy Implementation - Once your strategy has been developed it needs implementation. Mark can either implement the strategy he's helped develop or teach you how to do it.

Strategic Planning - Once Mark has analysed the government factor of your business, he will work with you to develop innovative strategies for dealing with government, as well as key messages, tactical approaches, and a flexible action plan.

Introductions - Mark has an extensive network of media contacts across Australia and internationally. He can arrange introductions for you to some of Australia's leading journalists, editors and producers to help you with effective media relations.

Strategic Communications - Mark can research and advise on the preparation of all your written communications with government, from executive summaries to detailed briefs, from correspondence to complex submissions, from comments on regulatory change to newly crafted regulatory frameworks.

Issues / Crisis Management - Organisations and individuals need to know how to respond to a crisis or emergency. Few can rival Mark's experience in proactively managing some of Australia's biggest issues and crises. Mark can either act on your behalf or help you understand the processes and procedures involved in preparing for, and responding to, a diverse range of media crises.

Intelligence - Mark's comprehensive network of contacts across all levels of politics and bureaucracy serve to compliment his insight into your issue.

Release Writing - Don't have the time or experience to write a media release that will do justice to your issue? Mark can write your release or help you with your draft.

Advocacy / Access - You are your own best advocate on your issue, however, it is unlikely that your understanding of the political process will be on par with Mark's. He knows who to talk to about your issue as well as their strengths, limitations and demands, and more importantly how to get access to them.

Media Training - Mark practices what he preaches. He's been helping people talk to the media for years. Mark's technicques are proven; he's trained politicians, diplomats, bureaucrats, military personel, business people, sportsmen and women, and not for profit groups.

Monitoring - Mark's monitoring of issues serves to support your existing strategic plans. His service is focused to cover only what you need to know about the actions of the federal government, bureaucracy and others relevant to your issue.

Monitoring - Need advice on cost-effective media monitoring strategies? Whether it's monitoring a particular issue or an area of interest, Mark can help.

Witness Preparation - Appearing before Parliamentary committees can be a daunting experience. Mark has extensive experience in the parliamentary committee process and can advice on tactics and assist witness preparation.

Evaluation / Audit - By supplementing your existing strategic plans Mark can provide an objective perspective to help focus your plan and position your message. He will tell you what he believes you are doing right, what you may be doing wrong and recommend ways of improving your public affairs impact.

Mark Croxford gets results because he has:

a sound working knowledge of the political, policy and legislative process;

firsthand experience of how the federal bureaucracy works, their role and advice to government; and

extensive exposure to the federal parliamentary press gallery and know-how to exploit the strengths, limitations and demands of the media.

a comprehensive network of contacts across all levels of politics, bureaucracy and media

Mark's skills have allowed clients he has worked with gain a unique insight into the workings of Australia’s federal parliament, government bureaucracy, and the Australian media.

Contact Mark today!
Phone: (0422) 404 149 • Fax: (02) 6100 6177 • E-mail: mark.croxford@mcgmr.com

Postal: 2/268 Endeavour House, Captain Cook Crescent MANUKA ACT 2603

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